In the realm of creative strategies and design, Bia Gaidys Design Studio has emerged as a beacon of hope for small entrepreneurs looking to turn their business ideas into consolidated brands that truly stand out. Bia Gaidys, the visionary behind this Brazilian-based studio, is on a mission to change the traditional market dynamics that often favor a select few, and she is doing it with creativity, credibility, and a .design domain that sets her apart from the rest.
From Idea to Reality: Bia Gaidys’ Brand Mission
Bia’s brand mission is as inspiring as her work: “Helping small entrepreneurs to turn their businesses into consolidated brands that really stand out through creative strategies and design.” She believes in the power of innovation and amazing ideas and understands that many entrepreneurs with great potential lack the ideal partnership to make their visions heard and seen.
“By giving voice and visibility to small entrepreneurs, we will also be able to change the traditional market that only favors a small portion of the population,” says Bia.
The Toughest Hurdle: Overcoming Credibility Challenges
Bia knows firsthand the challenges of starting small and building credibility. Her biggest obstacle was gaining trust and recognition in the industry.
“Just as I help small entrepreneurs be seen and heard, I had to do this with my work as well.”
Just as she helps small entrepreneurs gain visibility, she had to do the same for her own work. Bia’s dedication to her craft and her clients has helped her overcome this challenge and establish herself as a trustworthy partner in brand design.
Ultimately, Bia was able to overcome this hurdle, as seen with her top-tier clients like GNC and Monarxx.
Pride in Transformation: A Defining Moment
One of Bia’s proudest moments was working with an accessories brand that managed to catch the attention of big Brazilian celebrities like Anitta, Pabllo Vittar, and Cleo Pires, who had previously only associated themselves with big brands. Her contribution not only elevated the brand but transformed the life of a small female entrepreneur.
“Seeing a small female entrepreneur having her life transformed with my contribution was definitely a very proud moment.”
Words of Wisdom from Bia Gaidys
Bia offers valuable advice for aspiring entrepreneurs and fellow creatives: “Trust yourself and what you are doing. Trust your gut, your talent, and your creativity. Don’t compare yourself to others – look to others who have been on this journey longer as inspiration and not as something you will never achieve. Sometimes it may not seem like it, but it will all be worth it.”
Setting the Standard
In the world of design and creativity, standing out is key, and Bia Gaidys understands the importance of differentiation. That’s why she chose the .design domain for her studio. This unique domain extension perfectly aligns with the innovative and differentiating services she offers. Her advice to fellow entrepreneurs is clear:
“People will notice your effort to be innovative and different. Go for it, it’s worth it!”
Bia Gaidys Design Studio is not just about design; it’s about transformation and empowerment. Bia’s journey to help small entrepreneurs reach their full potential is a testament to her dedication and talent. With a .design domain that reflects her commitment to innovation, Bia Gaidys is paving the way for a new era of small business success.
Visit her website here to explore her creative world and witness firsthand the magic she brings to small entrepreneurs’ brands. Stand out, just like Bia, with a .design domain.
When it comes to the world of design, Benderski Design is a name that resonates with creativity, cultural heritage, and innovation. Based in Uruguay but with a global reach, this design studio is on a mission to leave a lasting mark on the design world, with its impact felt from Montevideo to Manhattan. Benderski Design is more than just a studio; it’s a testament to the enduring power of good design and its intricate relationship with culture.
Benderski Design’s founder and creative force behind the studio, Amijai, shares insights into their journey, the obstacles they’ve overcome, their proudest achievements, and valuable advice for fellow designers.
Here’s a glimpse into the world of Benderski Design, a design studio that’s making waves in the industry:
Merging Creativity, Culture, and Innovation
“The mission of Benderski Design is to merge creativity, cultural heritage, and innovation in shaping the design landscape,” says Amijai. “We seek to maintain a keen eye for detail and an innovative approach, aiming to produce results that are intellectually elegant and visually powerful.”
This mission statement encapsulates the heart and soul of Benderski Design; each project they undertake is a testament to their commitment to these principles. Their mission truly is a testament to the work they create – with their work displayed at the University of Warsaw, George Brown College in Toronto, and Rochester Institute of Technology in New York, Benderski not only inspires other designers, but leaves a lasting mark on the community.
Biggest Obstacle: Overcoming Oneself
For Benderski Design, the biggest challenge is a personal one.
“The hardest challenge will always be to overcome myself. For this, we continually ask ourselves whether we want to be what we imagine for us, whether we want to be a better designer studio than we were the day before, and whether we want to lead the design community.”
Additionally, they’ve had to navigate the delicate balance between being a designer and a businessman. However, convincing clients that design is an investment is a challenge they’ve successfully tackled – as seen by their online portfolio. Similarly, Benderski wants to share their working method with the world by starting a design academy. As Benderski states on their website, “To design you don’t need to know how to draw, you need to understand how to materialize an idea.”
Company Pride: From Human Rights to Football Passion
Benderski Design takes immense pride in two significant projects. The first is an ongoing exhibition of social posters addressing Human Rights issues.
“I started this exhibition with the goal of demonstrating how graphic design can be used as a tool to promote tolerance,” says Amijai. This exhibition has reached cities around the world, promoting a message of tolerance and understanding.
The second source of pride is the identity and way-finding system developed for the stadium of Club Atlético Peñarol, the oldest and largest football team in Uruguay.
“Working with Fabian and Santiago Bicco over more than nine months, I felt an immense responsibility for this project. As a fan of Peñarol, this wasn’t just a job for me—it was a personal passion.”
Company Advice: Lessons from Experience
Benderski Design’s founder shares valuable advice for fellow designers:
Embrace the Process: “It’s important to remember that there are different processes of design, and they can all be valuable in their own ways.”
Value the Work: “Letting the client know that design is an investment is crucial.”
Accept Disappointments: “There will be disappointments and hardships. But I learned from these experiences and it led to one of the most rewarding projects I could have imagined.”
Always Be Curious: “The best way to be ready for the future is to have a solid present.”
Learn From Others: Seeking mentors and learning from design luminaries is invaluable.
.design: A Domain That Speaks Your Language
Benderski Design recommends the use of a .design domain for fellow designers.
“If you’re in the design industry, a .design domain immediately communicates what you do. It’s straightforward and clear, which is especially beneficial if you’re trying to reach clients who may not know your brand yet.”
The .design domain signifies professionalism, specialization, and commitment to the field. Even more so, it’s available: with millions of websites online, it can be hard to find the exact URL you want. By using a .design, not only is the URL you want probably available, it can shorten your domain name by moving design to the end of the URL – so you can tell your audience exactly who you are and what you do.
“The .design domain is highly relevant to what Benderski Design does. It instantly communicates the nature of our work – design. When potential clients see our URL, they immediately understand what our business is about. This domain signifies professionalism and authority in the design industry.”
Benderski Design is not just a design studio; it’s a testament to the power of creativity, culture, and innovation. Their work and insights serve as an inspiration for the design community, and the .design domain is the perfect representation of their commitment to the world of design. To learn more about their work and ethos, visit Benderski.design.
In the midst of the pandemic, Kendall Smith made a life-changing decision: to return to school and pursue a career in UX/UI Design. For Kendall, this choice was not just a career pivot; it was a journey towards personal growth, creativity, and the fulfillment of a lifelong dream. Kendall’s portfolio website, www.heyken.design, emerged as a pivotal tool in this transformation, ultimately helping Kendall to secure her dream job.
Brand Mission: Showcasing Work, Personality, and Storytelling
Kendalls’s brand mission was clear from the start: to create a portfolio that wasn’t just a showcase of their design work, but a platform that exuded personality and told a story. As Kendall eloquently puts it, “My goal was to create a portfolio that of course showed my work and design process, but also told a story and had personality.”
Kendall’s website perfectly encapsulates this mission. It’s not just a sterile collection of projects but a narrative of Ken’s creative journey, complete with a personal touch that’s evident in every corner.
Biggest Obstacle: Crafting the Perfect Portfolio
Kendall’s journey was not without its challenges. They recognized the enormity of creating a portfolio, understanding that it can make or break one’s job prospects. Kendall mentions, “I struggled with deciding what or what not to include a lot, and made a lot of revisions to it before it was finalized.”
Many aspiring designers can relate to this struggle. heyken.design, however, stands as a testament to the dedication and hard work put into overcoming these obstacles. It’s a living example of how perseverance pays off.
Company Pride: A Rewarding Journey
For Kendall, the effort paid off handsomely. After presenting the portfolio on heyken.design, Kendall landed the dream job. The journey, though challenging, was immensely rewarding. Kendall reflects, “Getting my current job was such a satisfying thing!”
This experience serves as an inspiration for anyone facing challenges in their career transition. heyken.design showcases the beautiful outcome that can result from hard work and determination.
Company Advice: Embrace Challenges and Keep Learning
Kendall’s advice to fellow designers is simple yet profound: “Keep on pushing forward, don’t be afraid of hiccups, embrace challenges and accept that we are all always learning.”
This mantra is not only evident in the words but also in the portfolio heyken.design itself. The website is a living testament to the spirit of continuous learning and improvement.
Setup Recommendation: Uniqueness Matters
Kendall’s recommendation to aspiring designers is clear: “Do it! Recruiters like to see your unique URLs, and it gets to the point that you’re a designer.”
In a competitive field, having a unique domain like heyken.design sets you apart. It’s an essential step in the journey to becoming a recognized designer.
Why heyken.design: Personal Connection and Identity
Finally, the choice of the .design domain is deeply personal to Kendall. As she explains, “My family and friends have always called me Ken, and we have this joke because every voicemail my mom has ever left me is ‘Hey Ken, this is your mom,’ so heyken just made sense.”
The domain name www.heyken.design isn’t just a website; it’s a part of Kendall’s identity, a representation of their journey, and a platform that uniquely embodies their personality and creative vision.
In conclusion, Kendall’s story of personal growth, creativity, and career success, as told through heyken.design, is a testament to the power of determination, creativity, and a unique web presence. Visit https://www.heyken.design/ to witness how a .design domain can transform a dream into reality.
Indeed is a leading website for job listings and recruiting. Their site at Indeed.design is an enlightening, comprehensive, and approachable overview of the entire brand’s design ethos.
Every design element, from Indeed’s logo, to the brand’s colors, shapes, typography, and voice, is explained and explored on its own page. Beyond technical explanations of how the design team created these bespoke design elements, each page also explains the psychology behind every decision.
For example, the custom typeface Indeed Sans was designed to embody the brand’s voice, with generous proportions and a mix of sharp and soft elements. The site even highlights the notable characters that most clearly express the typeface’s personality: the curves of the lowercase a’s and e’s express optimism, and the strokes of the b’s, d’s, and g’s lend a human, calligraphic feel.
TacoBell.design is unabashedly fun, with bright tropical colors and clever iterations of the brand’s iconic logo. Taco Bell is famous for its social presence and its marketing campaigns, and the design department uses TacoBell.design to showcase its dedicated @tacobelldesign Instagram account in a major way.
TacoBell.design (TBD for short) is professional, uncluttered, and easy to navigate. In addition to the colorful portraits of the design team members, the integrated Instagram feed shows off their effortlessly stylish aesthetics.
Digging deep into the three main pages of the site (“Work”, “Play”, “About”), the Work page includes in-depth case-studies of the team’s design initiatives. It’s the type of thorough branding and studied, creative dedication that many aspiring designers dream of. All along the way, Taco Bell manages to make it all look fun and delicious!
“Our pieces are playful, high quality, Czech, but most of all unique. We treat each piece as a real work of art. We decorate cotton T-shirts using hand screen printing, watercolor or sprays. You will find both long-term collections and pieces that are the only originals in the world. Same as you.”
Emily says: “I have a passion for creating designs that are inspired by the exotic, and love paying close attention to furniture, finishes, and art selections. I have experience interning at design firms in Palm Beach, Florida, my home town, and working in high-end residential design, as well as commercial and hospitality. I love the artistry and stylistic possibilities behind design, and hope to create spaces that are reminiscent of the places we have been, and dream to go.”
NPR.design offers behind-the-scenes stories from the design teams at National Public Radio.
As one of the premiere journalistic sources in the United States, NPR’s design team unites technology and storytelling in ways that are compelling to listeners and readers.
From branding and graphic design to app UX and integration with voice assistants like Alexa and Siri, the NPR design team is keeping public radio a vibrant, innovative resource for news and information.
From the faces behind Range Line Design : “Hi! We’re Dan + Rachel, a husband and wife design and remodeling dream team. Lovers of historic homes, mid century modern anything, and almost any property tucked into the mountains or nestled among forests. We help create homes that are built to last and to leave a legacy.”
In Achintya Giridhar Kini’s words: “I create beautiful, fast, responsive and search engine optimized websites which display fabulously on any device. Logos, wordmarks, emblems? I’m the man for you! Business cards, brochures, posters? You know who to call! I help businesses grow, and turn your vision into reality.”
